Privacy Policy

Skin by Salima understands that your privacy is important to you and that you care about how your personal data is used and shared online. We collect information about you for two reasons, firstly to provide you with the best possible service and secondly, to process your order. We respect and value the privacy of everyone who visits this website, (the ‘Site’) and will only collect and use personal data in ways that are described here, and in a manner that is consistent with our obligations and your rights under the law.

This privacy policy sets out how Skin by Salima complies with the General Data Protection Regulation 2018 (GDPR). Any changes to this policy will be updated immediately. If you are not happy with any aspect of how we collect and use your data, you have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues ( We should be grateful if you would contact us first if you do have a complaint so that we can try to resolve it for you.

Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of the Privacy Policy is deemed to occur upon your first use of Our Site. We are committed to protecting your privacy and ensuring that any information you choose to provide us with during your visits to the Site is collected and used in full compliance with the GDPR. All information is strictly confidential, and used only for the purpose described at the time of the submission.

This privacy policy discloses the types of information we gather, how we use it and how to correct or change it.

We endeavour to ensure that all data is:

  • Lawfully processed, in accordance with the patient’s rights

  • Securely held

  • Accurate at all times

  • Relevant and comprehensive without being excessive

  • Processed for limited purposes

  • Not kept longer than necessary

  • Not transferred to non-EEA countries without sufficient protection

What kind of data do we collect?

We only collect data that is relevant to the service that Skin by Salima provides. This data may be collected via our Site, online forms sent to you to complete via email or text message, via virtual consultation or face to face in our clinic. The data may include some or all of the following details: Your Name, Date of Birth, Address, Contact number, Email address and some medical information including clinical photographs. We may, if you are booking a treatment or ordering skincare products by phone, require your payment details. All data provided to Skin by Salima, either through our website, by telephone and email or in person in clinic is strictly confidential and is disclosed only at your discretion.

How do we use this data?

Any personal information provided by you is strictly confidential and is used only for the purposes of your relationship with Skin by Salima. We will only keep this information for as long as is necessary for the purpose of the original legitimate reason for collecting the information.

We are required by law to retain certain personal data and clinical records for a specific time period. We aim to comply with statutory and regulatory record keeping rules relating to patients. We keep patients records for 10 years after the last appointment date. For under 18 year olds, we keep records until the patient is 25 years old or for 11 years after the last appointment date, whichever is longer.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the reasons for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

Disclosure of Information

We may share your personal information with third parties required for the provision of our services. We may share such information with the following third parties, including but not limited to:

  • Facebook, Instagram and Google for contact and customer management purposes

  • Google G Suite for storage purposes

  • Squareup, Sumup and PayPal for payment and invoicing purposes

  • Google Analytics, Facebook, Instagram and Google+ for marketing and insight collection purposes

Where access to your data to supply products and services to you, include:

  • Cliniko (Practice Management System)

  • Church Pharmacy

  • Analytics and search engine providers that assist us in the improvement and optimisation of the Site.

We may disclose your personal information to third parties:

  • If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our Website Terms of Use and other agreements; or to protect the rights, property, or safety of Skin by Salima, our patients, or others.

  • Where a medical intervention is required as a direct result of having a treatment provided by us, then information about the treatment or products used may, if required, be shared confidentially to the Medical Professional purely for the purposes of any medical treatment required.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

Where do we store your Data?

The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”). It may also be processed by staff operating outside the EEA who work for one of our suppliers. Such staff may be engaged in the fulfilment of your enquiries, the processing of your payment details and/or the provision of support services. If we intend to transfer your data outside the EEA, we will always obtain your consent. We will take all steps reasonably necessary to ensure that your data is treated as securely as it would be within the EEA and under the GDPR. Such steps may include our entering into contracts with any third parties we engage and the use of EU-approved Model Contractual Arrangements. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality. We will notify you and any applicable regulator of a breach where we are legally required to do so.

All information you provide to us is stored on our supplier systems and we have put in place appropriate physical, electronic, and management procedures to safeguard and secure the data we collect.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to the Site; any transmission is at your own risk. Once we have received your information, we will use our reasonable endeavours to use procedures and security features to try to prevent unauthorised access including but not limited to the use of antivirus softwares, firewalls, password protection and encryption methods.

Skin by Salima DOES NOT sell, trade, loan or pass any personal information to any other party unless required to do so by law or any necessary medical requirements. Information required by law or for medical reasons will have been consented by the patient during their initial contact with Skin by Salima either via our website, by telephone or face to face.

Patients refusing to offer legal or medical consent will not be permitted to engage with Skin by Salima in any capacity. Should you have any queries regarding the collection, storage and use of personal information by Skin by Salima please make contact via

Controlling your personal information

When you provide information to Skin by Salima, you certify that all such information is accurate and may be used as we see fit to improve the service we provide (in accordance with our Privacy Policy). You certify that you have read, understood, and consented in full to our Privacy Policy and Terms. If any information about you held by Skin by Salima is believed to be incorrect or changes and which may affect the service we provide to you, then we would request you contact us to ensure that the records we hold are relevant and accurate. You can contact us by email:

You have the right to request a copy of any personal information we hold about you. This will also allow you to correct any inaccuracies present in the information we hold about you. Please contact us for more details via

Your Rights

We will get your express opt-in consent before we share your personal data with any third parties for marketing purposes. You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (whilst collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by contacting us, requesting your right to; or by unsubscribing using the links contained in the marketing emails.

Under the GDPR, you have the right to:

  • REQUEST ACCESS deletion or correction to/of the information that we hold about you

  • BE INFORMED of what data we hold and the purpose for processing the data as a whole or in parts and ask for a copy of that data

  • ERASURE request to be forgotten (this is not an absolute right) by ourselves and our affiliates

  • RECTIFICATION have any information that we hold about you that is incorrect or incomplete be rectified by ourselves and affiliates

  • RESTRICT PROCESSING of the information we hold about you (so that inaccuracies may be corrected etc)

  • OBJECT to the processing of your data

  • DATA PORTABILITY you can obtain and reuse the information that we hold about you

  • CHALLENGE any data we use for the purposes of automated decision-making and profiling, in certain circumstances

  • COMPLAIN to a supervisory authority

Any changes we may make to our privacy policy in the future will be posted on this page and where appropriate, notified to you by email. You will be deemed to have accepted the terms of the updated privacy policy on your first use of the Site following the alterations. Please check back frequently to see any updates or changes to our privacy policy.

User Agreement

Terms of Use

By using the Skin by Salima website, you agree to the following terms and conditions of use:

  • You use this website at your own risk. Skin by Salima will not be held responsible for any issues that arise, directly or indirectly, from the use of our website.

  • No information contained within the Skin by Salima website shall constitute a contract with any user. All information is for reference only, and may be changed at any time without notice.

  • Skin by Salima shall not be liable for any losses or damages arising from the use of information on this website. Use at your own risk.

  • We may link to other websites that we deem useful. We are not responsible for the content of these third party websites, and shall not be held liable for any issues that occur on linked sites.

  • We do not take any responsibility for data loss or damage to software or computer systems as a result of downloading material from the Site.

These terms apply regardless of device used to access the Site.